Released on = February 9, 2006, 8:36 pm

Press Release Author = East Bay BMW

Industry = Automotive

Press Release Summary = East Bay BMW in Pleasanton announces the world debut of the
2006 BMW M Roadster. For information on new and pre-owned BMW models, contact East
Bay BMW, in Pleasanton at (866) 708-4811.

Press Release Body = Pleasanton, CA: East Bay BMW in Pleasanton announces the world
debut of the 2006 BMW M Roadster.

The 2006 BMW M Roadster made its world debut at the North American International
Auto Show, the M Roadster arrives in US showrooms this spring with an MSRP of
$51,995 including destination and handling.

At the heart of the new M Roadster is BMW M's award winning 3.2-liter in-line six
cylinder engines. In 2005, this engine was voted "Engine of the Year" by an
international jury a record fifth consecutive time. With its high-speed concept,
this engine works through a six-speed manual transmission to provide exhilarating
performance in all speed ranges. As in the BMW M3, this engine features dual
overhead cams, double-VANOS variable valve timing, and six individual throttle
plates. This normally aspirated engine generates more than 100 hp per liter. On the
road, this means 0 - 60 in less than five seconds and a top speed electronically
limited to 155 mph.

The M Roadster features the speed-sensitive variable M differential lock, already
well-proven and admired in the M3. It provides outstanding stability and traction,
particularly when accelerating out of bends.

To maximize its braking capabilities, the new M Roadster uses BMW M's floating
compound high performance braking system originally conceived for the M3 CSL and
included in the M3 Competition Package. With weight-saving aluminum hubs and steel
cross-drilled discs, this system minimizes the risk of warping under hard use.

Call East Bay BMW for further details and also schedule a free test drive.

East Bay BMW in Pleasanton, California, offers a convenient purchasing experience
with easy, anytime access to the entire BMW line-up. Buyers can log on to
www.eastbaybmw.com and research BMW Vehicles, access virtual test-drive and request
an instant Internet quote or free test-drives. An online vehicle appraisal process
is available for those who plan to trade in their existing vehicle.

Web Site = http://www.eastbaybmw.com

Contact Details = East Bay BMW in Pleasanton
4350 Rosewood Drive
Pleasanton, CA 94588
Toll Free: 866-708-4811